400K+ Happy Customers | 2.2M+ Bottles Sold
Growing your hair?
Don’t forget your
scalp.
Meet Flakes: anti-dandruff shampoo with 2x the active ingredient of market-leading brands, developed with NYC dermatologist Dr. Bobby Buka. A shower upgrade, not another clinical chore.
Free scalp brush with your first subscription
400K+ Happy Customers | 2.2M+ Bottles Sold
Growing your hair?
Don’t forget your
scalp.
Meet Flakes: anti-dandruff shampoo with 2x the active ingredient of market-leading brands, developed with NYC dermatologist Dr. Bobby Buka. A shower upgrade, not another clinical chore.
Free scalp brush with your first subscription




Free scalp brush with auto-renew
400K+ Customers
· 2.2M+ bottles sold
Flakes Complete Bundle
Dandruff’s worst nightmare.
✓
Less dandruff. More black shirts.
Twice the active ingredient of market-leading brands.
✓
Soft, hydrated hair. No straw situation.
Conditioner that moisturizes without weighing hair down.
✓
Great hair. Even better scent.
Like a forest. Not a locker room.
Developed with NYC dermatologist Dr. Bobby Buka, founder of The Dermatology Specialists.
1.
What’s your goal?

Flake-free scalp
Shampoo + Conditioner
Selected

Flake-free + fuller hair
Shampoo + Conditioner + Serum
Choose this goal
2.
Choose how to buy
MOST POPULAR: SAVE 43%
Subscribe & save
60-day supply
Delivered every 60 days
$39
$69
first-order value

Scalp brush
First order · $15 value
FREE
Shipping
Every delivery · $5 value
FREE
Skip, modify, or cancel anytime.
One-time purchase
$49.00
once

Add a travel set
+$19
Ships with your first order.
$39 refill every
60 days
60-day money-back guarantee
Free shipping every delivery
The one-two punch: Our cooling peppermint shampoo formulated with pyrithione zinc (not the ineffective stuff other brands use) and our moisturizing conditioner with MCT oil that leaves your hair healthy not papery (like with 2-in-1s), are finally together…in separate bottles.
Free scalp brush with auto-renew




400K+ Customers
· 2.2M+ bottles sold
Flakes Complete Bundle
Dandruff’s worst nightmare.
✓
Less dandruff. More black shirts.
Twice the active ingredient of market-leading brands.
✓
Soft, hydrated hair. No straw situation.
Conditioner that moisturizes without weighing hair down.
✓
Great hair. Even better scent.
Like a forest. Not a locker room.
Developed with NYC dermatologist Dr. Bobby Buka, founder of The Dermatology Specialists.
1.
What’s your goal?

Flake-free scalp
Shampoo + Conditioner
Selected

Flake-free + fuller hair
Shampoo + Conditioner + Serum
Choose this goal
2.
Choose how to buy
MOST POPULAR: SAVE 43%
Subscribe & save
60-day supply
Delivered every 60 days
$39
$69
first-order value

Scalp brush
First order · $15 value
FREE
Shipping
Every delivery · $5 value
FREE
Skip, modify, or cancel anytime.
One-time purchase
$49.00
once

Add a travel set
+$19
Ships with your first order.
$39 refill every
60 days
60-day money-back guarantee
Free shipping
every delivery
The one-two punch: Our cooling peppermint shampoo formulated with pyrithione zinc (not the ineffective stuff other brands use) and our moisturizing conditioner with MCT oil that leaves your hair healthy not papery (like with 2-in-1s), are finally together…in separate bottles.
Developed with Dr. Bobby Buka
NYC dermatologist, founder of The Dermatology Specialists, and Chief Science Officer at Flakes.
Developed with Dr. Bobby Buka
NYC dermatologist, founder of The Dermatology Specialists, and Chief Science Officer at Flakes.
WHY YOUR SCALP MATTERS
Great hair grows from a healthy scalp.
You wouldn’t skip skincare on your face. Your scalp is skin too. Dandruff won’t directly make your hair jump ship, but it can lead to scalp irritation and follicle damage that contribute to hair loss. Not ideal when you’re putting in the work to grow it.
1
Start at the root
2% pyrithione zinc, twice what market-leading brands use, helps tackle dandruff at its source.
2
Feels fresh, not stripped
No sulfates, parabens, or harsh ingredients that can make dandruff worse. Just cooling peppermint and 100% natural fragrance.
3
Fits your routine
Swaps into the shower you already take. Use it alongside whatever you’re already doing for your hair.
WHY YOUR SCALP MATTERS
Great hair grows from a happy scalp.
You wouldn’t skip skincare on your face. Your scalp is skin too, and it sets the stage for everything above it.
1
Start at the root
2% pyrithione zinc, twice what market-leading brands use, helps tackle dandruff at its source.
2
Feels fresh, not stripped
No sulfates, parabens, or harsh ingredients that can make dandruff worse. Just cooling peppermint and 100% natural fragrance.
3
Fits your routine
Swaps into the shower you already take. Use it alongside whatever you’re already doing for your hair.
YOUR NEW SHOWER REGULARS
Good on their own. Better together.
A fresh wash. A soft finish. Shampoo and conditioner with different jobs and the same good taste. One simple upgrade to your everyday routine.
2% pyrithione zinc helps tackle dandruff at its source.
MCT oil conditioner restores moisture and leaves hair soft.
Meet your shower lineup
STEP 01 · REFRESH
Anti-Dandruff Shampoo
2% pyrithione zinc helps tackle visible dandruff at the source, while peppermint oil leaves the scalp feeling refreshed.
STEP 02 · RESTORE
Moisturizing Conditioner
MCT oil helps restore moisture and soften hair after shampooing. A softer finish, without overthinking your routine.
STEP 03 · LIFT
Scalp Brush
Use it while shampooing to work the formula through your hair and help lift buildup before it reaches dark shoulders.
YOUR NEW SHOWER REGULARS
Good on their own. Better together.
A fresh wash. A soft finish. Shampoo and conditioner with different jobs and the same good taste. One simple upgrade to your everyday routine.
2% pyrithione zinc helps tackle dandruff at its source.
MCT oil conditioner restores moisture and leaves hair soft.
Meet your shower lineup
STEP 01 · REFRESH
Anti-Dandruff Shampoo
2% pyrithione zinc helps tackle visible dandruff at the source, while peppermint oil leaves the scalp feeling refreshed.
STEP 02 · RESTORE
Moisturizing Conditioner
MCT oil helps restore moisture and soften hair after shampooing. A softer finish, without overthinking your routine.
STEP 03 · LIFT
Scalp Brush
Use it while shampooing to work the formula through your hair and help lift buildup before it reaches dark shoulders.
THE LINEUP
Meet your new routine.
Two routines, one goal: a scalp that’s ready for healthy hair.
SCALP HEALTH

Scalp Health
Anti-dandruff shampoo and moisturizing conditioner. Cleanse your scalp, then give your hair the moisture it deserves.
THICKER HAIR + SCALP HEALTH

Thicker Hair + Scalp Health
The same shower duo, plus Night Shift: a lightweight nightly serum designed to support thicker-looking hair and a healthier scalp.
THE LINEUP
Meet your new routine.
Two routines, one goal: a scalp that’s ready for healthy hair.
SCALP HEALTH

Scalp Health
Anti-dandruff shampoo and moisturizing conditioner. Cleanse your scalp, then give your hair the moisture it deserves.
THICKER HAIR + SCALP HEALTH

Thicker Hair + Scalp Health
The same shower duo, plus Night Shift: a lightweight nightly serum designed to support thicker-looking hair and a healthier scalp.
THE NIGHTLY STEP
Meet Night Shift.
A lightweight scalp serum that works while you sleep. It targets shedding and flakes at the same time, with 2% pyrithione zinc for flare-ups. Dermatologist designed, no harsh ingredients.
Piroctone Olamine: helps reduce shedding
Saw Palmetto: targets DHT at the scalp
Biotin + Copper Peptides: support density and hair appearance
Niacinamide + Hyaluronic Acid: strengthen and hydrate the scalp
1–2 months: scalp primed
3–4 months: less shedding
5–6 months: visibly thicker, fuller-looking hair
6+ months: confidence, unlocked
THE NIGHTLY STEP
Meet Night Shift.
A lightweight scalp serum that works while you sleep. It targets shedding and flakes at the same time, with 2% pyrithione zinc for flare-ups. Dermatologist designed, no harsh ingredients.
Piroctone Olamine: helps reduce shedding
Saw Palmetto: targets DHT at the scalp
Biotin + Copper Peptides: support density and hair appearance
Niacinamide + Hyaluronic Acid: strengthen and hydrate the scalp
1–2 months: scalp primed
3–4 months: less shedding
5–6 months: visibly thicker, fuller-looking hair
6+ months: confidence, unlocked
HOW IT WORKS
Three easy steps.
Simple to add, easy to love.
01
Lather up
Massage into a wet scalp for a minute.
02
Rinse clean
Rinse thoroughly. Hair feels light and scalp feels fresh.
03
Repeat consistently
Make it part of your routine for the best results.
HOW IT WORKS
Three easy steps.
Simple to add, easy to love.
01
Lather up
Massage into a wet scalp for a minute.
02
Rinse clean
Rinse thoroughly. Hair feels light and scalp feels fresh.
03
Repeat consistently
Make it part of your routine for the best results.
LOVED BY CUSTOMERS
Don’t take our word for it.
The redness and flaking of my scalp and face disappeared after just 2 or 3 uses. It has not returned. My condition was severe... for years. This is a great product. You have a customer for life.
— Andrew C · Verified Buyer
After a week of using Flakes, I have zero dandruff… not a single flake falls out. I don't know what kind of wizard they have casting spells on this stuff, but it is magical, definitely a customer for life now.
— Tyler H · Verified Buyer
LOVED BY CUSTOMERS
Don’t take our word for it.
The redness and flaking of my scalp and face disappeared after just 2 or 3 uses. It has not returned. My condition was severe... for years. This is a great product. You have a customer for life.
— Andrew C · Verified Buyer
After a week of using Flakes, I have zero dandruff… not a single flake falls out. I don't know what kind of wizard they have casting spells on this stuff, but it is magical, definitely a customer for life now.
— Tyler H · Verified Buyer
THE SENSORY DIFFERENCE
Scalp care never smelled so good.
Our shampoo blends notes of cedar and mint. Our conditioner brings together yuzu and basil. 100% natural fragrance. Smells like a forest, not a locker room.

Cedar
Shampoo · Sweet, woodsy, warm.

Mint
Shampoo · Bright and refreshing, with an invigorating tingle.

Yuzu
Conditioner · Citrusy, sweet, inviting.

Basil
Conditioner · Fresh, spicy, delightfully bitter.
THE SENSORY DIFFERENCE
Scalp care never smelled so good.
Our shampoo blends notes of cedar and mint. Our conditioner brings together yuzu and basil. 100% natural fragrance. Smells like a forest, not a locker room.

Cedar
Shampoo · Sweet, woodsy, warm.

Mint
Shampoo · Bright and refreshing, with an invigorating tingle.

Yuzu
Conditioner · Citrusy, sweet, inviting.

Basil
Conditioner · Fresh, spicy, delightfully bitter.
FAQ
Good to know.
FAQ
Good to know.
Give your hair a better place to grow.
Join 400K+ guys who switched to the shampoo that starts with the scalp.
Give your hair a better place to grow.
Join 400K+ guys who switched to the shampoo that starts with the scalp.
Good hair starts here.
Meet your scalp-care routine.
Good hair starts here.
Meet your scalp-care routine.